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Communication Specialist

Location: Cape Town, Western Cape, South Africa
Job Type: Permanent
Posted: 21st Jul 2011
Closing Date: 1st Jan 2011
Posted By: Lufthansa Global Telesales
Details:
Communication Specialist

PURPOSE OF ROLE
The Communication Specialist is responsible for delivering the Group’s established communication strategy including:


- internal and external communication concepts
- corporate identity standards and guidelines
- public relations/advertising/promotion initiatives
- corporate social responsibility activities and initiatives (CSR)
- digital and social media activities


The position holder provides expert customer service and consultancy to internal customers with regard to their communication needs and in doing so, ensures that communication across the Group is aligned with the organisation’s vision.
WORK PERFORMED
Acts as a customer service provider to key internal stakeholders on communication/PR/
promotion needs
Actively assists internal customers with communication solutions in line with applicable corporate function objectives
Develops and delivers innovative communication solutions using appropriate communication tools (media) to reach target audience and meet communication goals – including the GTS Group Voice (Blog) and applicable social media
Ensures implementation and compliance to Group communication concept and Group corporate identity standards & guidelines. In doing so, inspires awareness and understanding of the value of such alignment
Facilitates communication and dialogue amongst (local) communication anchor people
Oversees and ensures the application of common corporate identity standards & guidelines
Responsible for driving the delivery of existing communication concepts according to different target groups (employees, prospective employees, clients, suppliers, etc)
Coordinates public relations related activities and corporate social responsibility (CSR) concept
Informs the allocation of required corporate communication budget and resources and aligns the communication budget for the service center network
Develops review tools to monitor impact of communication mechanisms and to measure impact
Liaises and manages relationships with different management levels of the service center network as well as external communication and PR agencies
Assists with communication of change activities as required
Other duties consistent with the position


REQUIRED KNOWLEDE AND EXPERIENCE
University degree in a relevant discipline (ie:Communication/Marketing/Business Administration)
or other relevant qualification or equivalent relevant working experience
Demonstrated experience in managing communication and marketing service delivery
Demonstrated experience in working closely with Senior Managerial level personnel
Proven ability to manage relationships with external service providers and consultants (including
Communications/PR/online agencies/production)
Proficiency in MS PowerPoint and other MS Office applications
PERSONAL COMPETENCY REQUIREMENTS
Outstanding written and verbal communication skills
Highly developed interpersonal skills and the ability to build constructive relationships at all levels in a global organisation
Excellent internal customer service and internal consulting skills
Strong problem solving skills
Excellent analytical skills
High level attention to detail and quality focus
Proven ability to work under pressure
Self motivated approach and capacity to work independently
Excellent organizational skills
Strong independent decision making skills
Results orientated approach
Strong empathy towards people
KEY RELATIONSHIPS / INTERACTIONS

Managing Director – GTS Group for overall direction and guidance

Director Human Resources & Training

GTS Group Directors and General Managers

Local communication Anchor People

External agencies and service providers

GTS employees across the Group worldwide

Use reference number 008
 
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